August 25, 2010 10:15 amPublished by Michael Boyette2 Comments
In cold calling, making a quick first impression is critical. Make a mistake in the first 20 seconds and your efforts are sunk. Most cold calling mistakes are avoidable if you know what to look for. Read on to learn about the seven deadliest cold calling sins and why they kill sales.
August 20, 2010 10:57 amPublished by Michael BoyetteLeave your thoughts
If you call a prospect and never get a response, it would be easy to assume they’re not interested and move on. But that might not always be the wisest move. One sales rep tells the true story of how relentless persistence led to the greatest sale of his career. Keep reading to learn what he did.
June 25, 2010 11:25 amPublished by Michael Boyette4 Comments
Cold calling recipients have heard it all. If you start a cold call the same way everyone else does, you’ll get thrown into the junk pile along with all the other sales reps. But if you can come at your prospect from a different angle, you just might capture their interest. Read on to learn three methods of “sideways” cold calling.
May 24, 2010 11:01 amPublished by Michael BoyetteLeave your thoughts
Salespeople are often reluctant to cold call because they hate rejection. Who doesn’t? But by making minor adjustments to your daily goals, your script, and your mindset, you can get extraordinary value from those “no’s”. Read on and discover how you can make every cold call a success.
February 1, 2010 2:23 pmPublished by Michael BoyetteLeave your thoughts
Don’t assume the gatekeeper is a permanent roadblock. Enlist them in your sale because they know more about their boss than you do.
