Thu, Oct 26th, 2023 | 2pm ET

Tue, Oct 31st, 2023 | 11am ET

You’ve been invited to this interactive, invite-only 90-minute demonstration of our Facilitated Sales Training workshop, Developing an Account Strategy. There are only 25 seats for each live event. Please RSVP via the form on this page to reserve your seat.


This 90-minute workshop, led by sales strategy and execution expert Rob Grossman of BTS, will help your salespeople focus on creating a long-term strategy that aligns client objectives with the capabilities of your organization.

On the surface, the key is to show your people why they must focus on stake-holders value and long-term strategy instead of customer satisfaction as the primary path to ensure retention and drive account growth. But at a deeper level, it’s all about mindsets. Sustained behavior change only happens when people truly understand the attitudes and beliefs that drive what they do. Getting to that level of understanding is the real magic of this popular workshop.

The mindset shifts this program explores:


Rob Grossman

BTS Facilitator

Rob Grossman brings clients 25 years of experience improving leadership, sales, business acumen and change management capabilities. A consultant and facilitator with extensive experience designing and delivering learning, Rob specializes in inspiring and equipping managers and performers to create meaningful business impact. He has partnered with organizations across a broad range of industries and has led client engagements in Europe, Asia, Africa and the Americas.

Learn More About

Rapid Learning, a BTS Company

BTS Group AB (BTS) is a global strategy implementation consulting firm founded in 1986. The company provides strategy alignment and execution consulting services and designs customized business simulations, digital technology, and assessments to develop business acumen, leadership, and sales capabilities. It acquired the Rapid Learning Institute, a leading provider of research-based micro-training, in January 2020.