Wedding-day jitters
  • sales
  • Blog post

Wedding-day jitters

I’m supposed to go to a wedding in a few weeks. The suspense is killing me.

I’ll be on the edge of my seat when they get to the part where they say, “Do you, Susan, take this man, Dean, to be your lawfully wedded husband…”

Will Susan say yes? Or will she say no? And if she says no, do we still get dinner?

Okay, I’ve only seen that kind of drama in movie weddings. In real-life weddings, the bride and groom always say, “I do.”

Even though sometimes, deep in their heart, they know they shouldn’t.

Pressure, pressure
The pressure to say yes is enormous. It’s an exciting moment. Everyone’s expectations are high. All that money’s been spent. It took so much work just to get here.

Salespeople can be like that too, sometimes. The buyer wants to do business with you. But you know something’s wrong. Their expectations are unrealistic. Or they won’t accept that they’ll have to work at the relationship too. Or they constantly talk trash about their ex-vendor, making you wonder how they’ll treat you.

But … gosh! You don’t want to disappoint your sales manager. And you worked so hard to get here. Plus, you’re this close to making quota. So that sinking feeling in the pit of your stomach? Well, maybe you should just ignore it.

If you do, you could end up in a difficult, and possibly short-lived, relationship. Instead, do the adult thing. Deal with these issues now – before you say “I do.”

Admittedly, that could be an awkward conversation. But it’s one worth having.

photo credit: apermanentwreck

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