Do your employees know the people they help? If you want them to achieve at the highest level, maybe they should.

Why? New research shows that managers who expose their employees directly to the people they serve — whether customers or other employees — are likely to see better motivation and performance.

That’s what Adam Grant, a professor at the Wharton management school, concluded from a series of studies of employees ranging from engineers to customer service reps.

‘Task significance’
The key? What Grant calls “task significance,” a feeling that can be boosted in employees through face-to-face encounters – even short ones – with the beneficiaries of what they do.

Grant points out that advancing technology tends to isolate employees from those beneficiaries. To counter the trend, managers may want to invite key customers in every few weeks to meet employees, or in large organizations, host sit-downs with the departments that use their team’s work product.


Leave a Reply

Your email address will not be published. Required fields are marked *


  • Rapid Learning Institute 1510 Chester Pike, Suite 310 Eddystone, PA 19022

  • Toll Free: (877) 792-2172
  • Contact Us

About RLI

RLI is 100% CAN-SPAM compliant. We're dedicated to protecting your privacy. We will NEVER sell or share your email address and will promptly honor all unsubscribe requests.

Learn More

Connect With Us

Signup to Receive Industry-Leading Tips and News from our Experts