The Selling Essentials Minute, Ep. 3: David Ogilvy on Pricing and Value

by on October 14, 2011 · 0 Comment POSTED IN: Top Sales Dog

Welcome to the newest installment of the Selling Essentials Minute.

For those who missed the previous episodes, The Selling Essentials Minute is a series of videos that offers one powerful sales tip in about sixty seconds. It’s a single, focused idea that salespeople can use to help them master one small concept. You can use the Minute to kick off a sales meeting, push an idea out to your team, start a discussion or reinforce your training.

On today’s episode, advertising legend David Ogilvy offers some advice on pricing that every salesperson should take to heart:

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