Research-based and field-tested sales training ideas that help you develop your team so they can prospect more effectively, close more sales, retain more customers, deliver more value and earn more money.

A simple way to make sales training stick

A simple way to make sales training stick

February 10, 2015 by

The last thing a sales trainer wants is to sound like a broken record. Let me say that again. The last thing a sales trainer wants is to sound like a broken record. Just about every trainer knows about the Forgetting Curve — that classic piece of 19th century research which shows that people forget […]

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As sales forces change, is training keeping up?

As sales forces change, is training keeping up?

February 3, 2015 by

In a post last week on Forbes.com, Rapid Learning Institute’s CEO Stephen J. Meyer discussed how the Sales Development function is profoundly transforming companies and the sales profession. It’s largely driven by the rise of online marketing, and is designed specifically around following up on Web-generated sales leads. The idea is to respond more quickly […]

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How to get new reps up to speed more quickly

How to get new reps up to speed more quickly

January 13, 2015 by

In a recent survey, sales managers said their biggest challenge is getting new salespeople up to speed. In the survey, sponsored by the sales automation company Velocify and conducted by USC professor Steve W. Martin, 79% of respondents said that the long ramp-up time for new reps was their number-one sales challenge. If a costly […]

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Sales training: The business case

Sales training: The business case

December 3, 2014 by

I hope you’re as excited as I am that we’ve finally arrived at The Most Wonderful Time of the Year — the time when we’re all making up our annual wish lists and hoping the big guy with the toys signs off on them. I’m speaking, of course, of Budgeting Season. I hope your list […]

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