Welcome to the newest installment of the Selling Essentials Minute.

For those who missed the previous episodes, The Selling Essentials Minute is a series of videos that offers one powerful sales tip in about sixty seconds. It’s a single, focused idea that salespeople can use to help them master one small concept. You can use the Minute to kick off a sales meeting, push an idea out to your team, start a discussion or reinforce your training.

On today’s episode, advertising legend David Ogilvy offers some advice on pricing that every salesperson should take to heart:

Feel free to share this video with the rest of your sales team, or anyone else who might enjoy it, by using the buttons on the left sidebar. As always, you can also leave feedback in the comments.

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